Introducing Bastion Aotearoa

Same people. Bigger ambition.

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Introducing Bastion Aotearoa

Same people. Bigger ambition.

10 February 2026

We’re an independent, integrated communications agency built for Aotearoa, focused on helping organisations and brands grow stronger here.

Over the past few years, we’ve invested heavily in expanding what we do and how we do it. Our team brings together strategy, digital, creative, design, PR, social and experiential under one roof, working as one connected unit. We’ve also grown our presence nationally, including a bold expansion into Wellington to strengthen our government and commercial offering.

Why the change? Because our name should reflect our focus.

Bastion Aotearoa signals our commitment to the New Zealand market and our ambition to deliver genuinely integrated thinking, the kind that strengthens brand worlds, shifts behaviour and creates deeper connections with customers.

We’re part of the independent Bastion Group, with offices across Australia and in Los Angeles and New York, and proud to be the New Zealand home of what began as Shine founded in 2005.

Today, we work with some of Aotearoa’s most recognised and ambitious organisations, including Genesis, Spark, Tower Insurance, Air New Zealand, Geely, Volvo and Whittaker’s.

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